Google launches Connected Apps Platform
Google has released a preview of the Connected Apps Platform, allowing developers to build and manage Connected Apps for Search and Gemini apps on a single platform. Developers complete integration through a cloud-hosted MCP server or Android MCP combined with AppFunctions APIs, then register, test, and submit via the Google Connected Console, and choose to launch on Search, Gemini, or both; after launch, they can view traffic, latency, and error rates. Google says Search and Gemini already have more than 50 Connected Apps, with integrations from Adobe, Experian, Localiza, and Peloton already live on Gemini and coming to Search in the coming weeks, and Calm's integration will also roll out on both. TechCrunch AI reports that the platform is currently available in preview as a beta to U.S. developers, and after launch it can track traffic, latency, and error rates while retaining brand identity and authenticated accounts.
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