Scienjoy Showcases AI Vista and Other Products at the 31st Yangtze River Delta Performance Resource Matching Event

On October 30, 2026, the 31st Yangtze River Delta Performance Resource Matching Event concluded successfully in Wuxi, Jiangsu. Co-hosted by the Shanghai Municipal Administration of Culture and Tourism, the Jiangsu Provincial Department of Culture and Tourism, the Zhejiang Provincial Department of Culture, Radio, Television and Tourism, and the Anhui Provincial Department of Culture and Tourism, the event brought together multiple forces from the performance industry and the cultural tourism sector for in-depth exchanges on collaborative innovation in the performing arts industry, resource matching, and the development of new business formats.

As a company invited to participate in this industry gathering for three consecutive years, Sixiang Wuxian brought its platforms including Xiuse Live, Lehai Live, Haixiu Live, Mifeng Live, and Hongren Live, and engaged in in-depth exchanges with industry partners from the performance, cultural, and cultural tourism fields on the topic of "how the performance economy can integrate and practice with new drivers of industrial development."

Deepening practice in performance and cultural tourism, continuously exploring industrial integration

For many years, Sixiang Wuxian has continuously participated in practices related to cultural tourism culture and the performance economy, extending its capabilities in online performance, content dissemination, and user operations to offline performance and cultural consumption scenarios.

From "I Speak for My Hometown" to the "Heritage Collection Plan" and then to "Seeing Beauty in the Region"; from being the organizer of the 29th Yangtze River Delta Performance Trade Fair, to being a special exhibitor and one of the organizing and implementing units of the 30th Yangtze River Delta Performance Trade Fair; from organizing and undertaking the planning, editing, and publication of the book "The Elegance of Yue: The Tide of Zhejiang—A Review of Zhejiang's 2025 Performing Arts Economy," to coordinating and executing the large-scale local cultural tourism market event "Liangzhu 5000+ Art Life Market" with a foot traffic of 120,000 person-times, Sixiang Wuxian has continuously explored the integration and practice of digital content with historical culture, cultural tourism scenarios, and the performance industry.

These practices have enabled Sixiang Wuxian to gradually form a clear capability foundation: using content as the connection, cutting-edge technology as the support, and user operations as the lever, to connect online traffic, offline scenarios, and cultural consumption.

At the event site, Sixiang Wuxian presented AI interactive products such as AI Vista and Vista Live for Enterprise, engaging in in-depth exchanges with industry partners on the application of AI in the performance and cultural tourism fields, which attracted attention.

AI is gradually moving from a single content production tool into broader business links of the performance and cultural tourism industries: for example, through AI-assisted content production and secondary creation, as well as intelligent distribution and user insights, to improve content reach efficiency; and through new forms such as digital humans, to expand the ways cultural content interacts with users.

Extending through cultural going global to open up incremental growth in the global market

Performance content and cultural tourism IPs naturally possess cultural dissemination attributes that transcend regions and connect emotions. As regional markets gradually enter stock competition, how to bring high-quality performance content, cultural content, and cultural tourism IPs to broader markets has become an important direction for the industry in seeking incremental space. However, cultural going global is not simply copying a performance or a piece of content overseas; rather, it requires localized adaptation from content expression and dissemination methods to operating models, so that cultural content truly enters local users' cognition and consumption scenarios.

Relying on its long-accumulated overseas content business, user operation system, and market-oriented experience, Sixiang Wuxian is exploring the path of global expression and dissemination of Chinese cultural content, promoting content from "going out" to "staying."

Using brand reshaping as methodology: from session competition to brand competition

As the performance economy gradually moves from "session competition" to "brand competition," the value of a performance is no longer limited to the site itself. How to enable a performance to form continuous dissemination, how to enable a cultural tourism IP to establish long-term recognition, and how to precipitate a single event into sustainable brand assets are becoming new topics in industrial development. Based on long-term brand planning, content dissemination, and event operation practices, Sixiang Wuxian has gradually formed a brand reshaping approach of "building recognition through content, precipitating experience through events, improving efficiency through technology, and expanding boundaries through going global."

At the event site, Sixiang Wuxian combined multiple practical cases to exchange with industry partners on how to transform an IP or an event from one-time exposure into long-term brand value, receiving broad recognition from the industry.

This event was both an industry exchange and a concentrated presentation of Sixiang Wuxian's long-term industrial practice. From online performance to the performance economy, from digital content to cultural tourism integration, from AI application to cultural going global, Sixiang Wuxian continues to expand the ways in which it connects with the industry.